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Jimmy John's Employee

"Guerilla Marketers travel to different Jimmy John’s across the United States and teach them how to effectively sample in their community. Talking to someone face to face and handing them a free sample sandwich means a lot more than sending a coupon in the mail. It also gives people a chance to taste our sandwiches if they haven’t already, and our sandwiches are as fresh as they get with fresh sliced all-natural meats and cheese, locally purchased produce sliced by hand and fresh baked bread that’s never over four hours old! That’s why sampling works!" 

-Emma Newman, Guerrilla Marketer, Champaign, IL