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Freaky Fast Blog

Where we share the stuff you share with us.

We love our customers!


Jimmy John's Employee

"We have a regular who comes in almost every day and we always talk. My wife and I have become really good friends with him and his wife. We’ve even gone to Thanksgiving at their house and have gone to a Diamondbacks game. We talk in and out of work. I love building relationships and that’s something that goes back to when I first moved here from Mexico. I couldn’t speak English for like 8 years. So, once I was able to speak the language I was like, ‘Talk to me, I want to be your friend!' One of the coolest things about working at Jimmy John’s is that I get to build relationships with our customers and sometimes even make good friends.”

-Hector Mejia, General Manager, Mesa, AZ #2552

Jimmy Fresh™ Sauces ’n Sides


Jimmy Fresh™ doesn’t stop with hand sliced, all-natural meats, locally purchased produce or fresh baked bread.

Each and every ingredient and product we use is best in class, highest quality and as good as it gets.

The only mayo we use in our stores is Hellmann’s Real Mayo®. It’s the best mayo you can buy and when the taste of red ripe tomatoes, crispy lettuce and all-natural meats combine with Hellmann’s® on my fresh baked bread, nothing can beat it.

Jimmy John's Condiments


We make all of our Italian Vinaigrette in-house by hand every day and use StarKist® tuna in our homemade tuna salad because it's the best.

We use Grey Poupon® Dijon mustard. Sure, there’s a cheaper and lower quality Dijon out there, but it's not worth compromising quality and taste.

Our kettle cooked potato chips are made with real potatoes. Regular Jimmy Chips and Thinny Chips are just potatoes, peanut oil and salt. That’s it.

Thinny and Regular Jimmy Chips

Our Salt and Vinegar, Jalapeño and BBQ chips are as clean as we can make them and still keep them tasting yummy!


Our Triple Chocolate Chunk and Oatmeal Raisin cookies use real butter, real eggs, real vanilla and real Ghirardelli® chocolate chips. It costs a little more, but it's worth it to make the highest quality, tastiest cookies. 

Jimmy John's Cookies

This is the way it's always been, I just haven't told you until now!

Find Your Passion


Jimmy John's Employee

"I got lost for a little bit and wound up in a bit of a rut, but life goes on. A month ago I walked up the street and I see JJ’s with a sign that says, ‘Now Hiring!’ And my passion, my true passion is the same as my father’s, to simply feed people, and it doesn’t matter what position I’m in. Like here at Jimmy John's, I have my role. I’m the man on the slicer, who is going to slice this beautiful meat for our customers, every single morning. This is my passion."

-Adam Elbaz, Inshop, Nashville, TN #1801

Fresh Sliced Produce


Since 1983, we’ve been slicing fresh produce by hand every single day, in every single store. It takes a little more time and a little more integrity, but it's worth it. 

We buy our veggies locally and they are delivered fresh to their community’s Jimmy John’s.

Jimmy John's Employee with locally delivered produce

While you’re sleeping, JJ Rockstars are in their shops, checking each and every vegetable for quality, prepping, and then hand slicing them to make you a homemade sub from scratch.

Nothing comes to us pre-sliced and we use only the highest quality ingredients.

Tomatoes being washed at Jimmy John's

We unbox the lettuce heads, tomatoes and cucumbers, wash them, slice them and serve to you on your favorite sandwich.

We unbox the celery stalks, remove the ugly ends, wash them, slice them and mix them into our homemade tuna salad.

We peel the onion skins and slice them for your sub or dice them for tuna salad.

Everyday, we spend 6 hours slice and baking to make you a 30 second sub.

Jimmy John's employee prepping cucumbers

There’s nothing like the taste of fresh, red, ripe Roma tomatoes, crisp shredded lettuce or fresh sliced cucumbers. Combine it with my fresh baked bread, all-natural meats and tasty, real Hellmann's mayo, and you'll see where the magic happens.

All the little things we do make us better than anyone else. That’s why we’re Jimmy Fresh™.

JImmy John's Makeline


Where Fresh and Fast Meet


Jimmy John's Employee

“We do a lot of little things that make 2 big things happen: speed & quality. Jimmy John’s is where fresh and fast meet. No one can match our Freaky Fast ® service, but more importantly, our ingredients are best in class. I locally purchase produce 2-3 times a week. Typically it’s going on someone’s sandwich and out the door that day. The lettuce I’m hand slicing right now was delivered yesterday! Quality ingredients are huge, and if they aren’t Jimmy Fresh then I don’t feel comfortable selling them.”

-Jon Gonzalez, General Manager, North Little Rock, AR, #1505

All-Natural Meat!


Did you know that there are Rockstars in over 2,700 Jimmy John’s across the United States that are hand slicing my all-natural meats in-shop every single day?

If you didn't, now you do.

JImmy John's employee slicing JJ's all-natural meats

My meats are all-natural and best in class. They have no artificial ingredients, no added hormones, no artificial preservatives, no nitrates and no added nitrites. They are MSG free and phosphate free.

There is no grinding, no tumbling, no fill, and they are as pure as it gets.

Jimmy John's all-natural capicola

They are fresh and never frozen. We season them with basic seasonings, let ‘em sit overnight and then roast them in an oven. They are then boxed and delivered fresh to your local Jimmy John’s. 

We slice them by hand in every single store, every single day and have since I first opened in 1983. That big fancy slicer isn't just for decoration!

Jimmy John's all-natural meats 

Check out more about my all-natural meats right here. That’s Jimmy Fresh™!

We Keep It Jimmy Fresh™


Jimmy John's Employee

"I get here at 6am every morning and my local produce guy is always on time. He brings everything I need for the day: fresh heads of lettuce, red ripe tomatoes, fresh celery & onions. Our produce is used almost immediately. It’s locally purchased & delivered, and hand sliced that morning. We’ll go through one truck order of produce in 1-2 days, so our produce is never more than 2 days old. We’re keeping it fresh, and our customers can tell the difference. It’s the same stuff we’ve done since day one, we’re just telling people about it now!” 

-Justin Moore, General Manager, Little Rock, AR #1722

Jimmy Fresh Bread


Rumor has it there are a lot of folks out there who dig my buns. It’s cuz I got a world class…bread. 😏

Jimmy John's Bread

Since 1983, I’ve been baking my bread fresh in-house. We thaw it, stretch it, rise it and bake it right where you can see us. It’s baked all day everyday, and we never make a sandwich on French bread that’s more than 4 hours old. After 4 hours, we wrap it up and sell it as Day Old bread!

Jimmy John's employee stretching bread

My 9-grain thick sliced wheat bread is baked fresh every morning, hand sliced by JJ Rockstars and put in a container where you can see it. We use every slice throughout the day and then we thaw it, bake it and slice it all again the next morning.

That’s Jimmy Fresh.

Jimmy John's wheat bread

My bread is world class. The ingredients in my bread are world class. It costs a little more and I could use cheaper quality ingredients, but I don’t.

It’s that simple. Really.



Jimmy John's Employee

"Guerilla Marketers travel to different Jimmy John’s across the United States and teach them how to effectively sample in their community. Talking to someone face to face and handing them a free sample sandwich means a lot more than sending a coupon in the mail. It also gives people a chance to taste our sandwiches if they haven’t already, and our sandwiches are as fresh as they get with fresh sliced all-natural meats and cheese, locally purchased produce sliced by hand and fresh baked bread that’s never over four hours old! That’s why sampling works!" 

-Emma Newman, Guerrilla Marketer, Champaign, IL

25 things you didn't know about Jimmy John's


Check out 25 things you didn't know about JJ, right from the man himself, Jimmy John's founder and owner, Jimmy John Liautaud!


1. We slice everything fresh every day by hand, and have since 1983. We just haven't told you- now you know.

Jimmy John's ingredients


2. Our meats are all natural. No artificial preservatives or MSG- natural rocks!

3. Our in-house, baked fresh bread is sold as Day Old Bread after 4 hours old.

  Jimmy John's Tasty Day Old Bread

4. Every JJ's stays open 10 minutes past its posted closing time.

5. We make subs Freaky Fast™, 12 seconds is the record set for fastest sub.

6.  Jimmy attended 2 months of college at Eastern Illinois University, home of the original store. 

Jimmy John's and Eastern Illinois University

7.  You can have your sub made any way you want, your wish is our pleasure! 

8.  We slice all meats and veggies fresh every day in every store.

9. Jimmy's dad was his first partner, he loaned Jimmy $25,000 to start in 1983.

Original Jimmy John's

10. Jimmy bought out his dad and repaid the loan in 1985.

11. The original menu consisted of 4 subs for $2.10 each and 25 cent cokes.

Old School Jimmy John's Menu

12. Jimmy founded the first JJ's store at 19 years old in 1983.

13. Jimmy never assigned a store #13 because it was an unlucky number- I guess it worked.

14.  We slice all our produce fresh every day in every store, meats too, by hand.

Jimmy John's Fresh Sliced Veggies

15. Our meats are all natural.

16. Jimmy can't dance, or sing, but he dances and sings often. 

17. Drew Brees owns 9 JJ's in New Orleans. Who dat?

Jimmy John's owner Jimmy John Liautaud and Drew Brees

18. Jimmy is a farmer and he also makes an oh-so tasty Philly steak sandwich. 

19. Jimmy's the man behind the man behind the sandwich. We call it an upside down pyramid. Jimmy serves those who serve those who serve the sandwiches.

20. Our cookies are made with real butter and real vanilla and you can taste the love.

21. We spend 6 hours slicing and baking every day to make you a 30-second sandwich.

Jimmy John's Cookies

22. Our chips have a lot of chips in the bag, not a lot of air. See for yourself.

23. Did I mention our meats are all natural?

24. Since JJ began in 1983, all meats and veggies are sliced fresh every day in every store.

25. If you like the way your sub tastes, tell your pals. If you have a suggestion, write to me at If it works, I'll implement it!